About Vale Pine

Who we are?

Vale Pine is an experienced professional property operator who has been hosting and managing luxurious private residential apartment since 2016. Our properties are located at prime locations within Kuala Lumpur and hosted more than 500,000 delighted guests from all over the world.
Guests at Vale Pine enjoy 4-5 stars experience with the best value for money. The average of 9 out of 10 of them go home with happy memories. This is the result of the CONNECT, BOND and INTERACT elements carefully injected into our tailor-made properties and it distinguishes us from the rest of the operators in the market.
Our on-site dedicated team is ready to serve and assist our honourable guests. This made Vale Pine one of the best options for business and leisure travellers.

Our Team

Alex Lee

Chief Executive Officer

Founder of Vale Pine Sdn Bhd in year 2016. With extensive experience working in Property Development company, he has the ambition to rejuvenate overwhelmed idle properties.

JS Loke

Chief Technology Officer

A Senior Architect with more than 10 years experience in both
architecture and interior design industries. He joined Vale Pine as one of the partner to provide technical support in all aspects.

Valerie Wearn

Chief Operation Officer

Key personnel coordinating various operation spots, ensuring each operating properties are smoothly operated to provide pleasant experience for our guests.


Account & HR Manager

Charted Accountant with intensive experince, managing every
payment portal and company’s finance.


Marketing Manager

Experienced digital marketer and blogger. She is responsible for sales and marketing in various OTAs and social platforms.

Company Growth Timeframe


Vale Pine Sdn Bhd start-ups with one unit in Platinum Suites.


We have expanded our business to the heart of Golden Triangle – Platinum Suites and Dorsett Residence.


As KL South continues to expand, we have put our footstep at Old Klang Road.


Another milestone achieved by the opening of Tropicana Residences and Vista Residences Genting Highlands. With that, we have 115 units available for guest to book.


Interior Design & Renovation

Friendly interior design consultation and high-quality renovation.

Layout Consultation & Market Research

Maximize your monthly return.

Smart Price Optimization

Optimizes selling price for different period to maximize occupancy rate.

State of the Art Security

Smart door lock for secured access.

Housekeeping & Amenities

Ensure highest possible cleanliness standards. Provide living utensils.

Routine Property Audit

Property condition update.

Admin Caretaking

We will settle all routine bills.

Guest Staying Guide

Guide guest on lodging procesures to rooms.

Customer Service

Prompt reply to solve guest issues.

Property Caretaking

Periodic deep cleaning and repairs to ensure best condition.

Finance Reporting

Financial statements and auditing reports.

Professional Photography

Capture the best photo to promote your listings.

Marketing Planning & Strategy

Analyse & strategize for each property

Maximize value and return. Incorporate latest trends and market demand.

Digital & Content Marketing

Various marketing channels to gather more exposure for your listings.

Online Booking Platform

Increase exposure of your listing by various OTAs and social media.

Manage wide range of property

Manage and operate property from residential, commercial to land.

Synchronized Booking Calender

Real-time updaes on all booking platform

Marketing Brands

Luxury Homes offers a Hotel-like services, from complimentary car park, daily cleaning and many

EcoSuites offers a comfortable feels like home accomodation with reasonable room rate.

Co-Living is the most affordable room in a shared apartment.



Provide the best proposal for maximise benefit.